Plus AutoTrade

Client::

Plus AutoTrade

Timeline::

May 2025 – Present

Role::

360° Strategy, Social Content Engine & Event Execution

THE CHALLENGE

Sustaining Brand Love & Growth Beyond Price Competition

Keep a large, established dealership brand visible and loved—sustaining and growing a loyal audience across its national locations in a category where most competitors compete only on price and listings.

Platform-Native Social

High-converting video content tailored specifically for TikTok, YouTube, Instagram, and Facebook.

Influencer Marketing

Strategic partnerships with automotive creators to build emotional connection and community trust.

Experiential Events

Launching new showrooms and hosting brand partnerships that draw hundreds of offline guests.

Performance & Retention

Performance campaigns driving continuous year-on-year audience growth and showroom visits.

Measurable Growth

Multi-Platform Social Audience

Quarterly IG Organic Views (+50%)

TikTok Views per Quarte

TikTok Brand Followers

Social Media Engine & Audience Growth

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349K+ Multi-Platform Community: 203K+ TikTok followers · 61K+ YouTube subscribers · 50K Instagram followers · 33K Facebook.
✓
Massive Organic Visibility: 4.3M organic Instagram views in a quarter (+50%) and ~3.3M quarterly TikTok views.
✓
Consistent Year-on-Year Growth: Sustained audience expansion across channels, including Instagram (+7%) and Facebook (+14%).

Showroom Launches & Offline Activations

✓
Showroom Openings: Conceptualized and executed launch events for national showrooms, drawing hundreds of guests offline.
✓
Brand & Community Building: Strategic creator collaborations extending dealership presence well beyond digital screens.

Ready to turn your automotive brand into a market leader?

Let's discuss how a 360° strategy can scale your reach and offline authority.