Launch a new marketplace in a market dominated by an entrenched leader and rapidly scale both buyers and dealers to reach liquidity.
Executed a 360° build combining balanced acquisition, platform-native social content, influencer referrals, and experiential brand-building.
Achieved 500K+ monthly visitors, 35K+ active listings, scaled dealer supply ~12×, and generated 20.3M TikTok views in a single quarter.
Keep an established dealership brand highly visible and loved, moving beyond price-based competition to build a loyal national audience.
Deployed influencer marketing, experiential events, and performance campaigns fueled by a platform-native social strategy across major networks.
Built a ~349K multi-platform audience, driving millions of organic views and drawing hundreds of guests to experiential showroom launches.
Launch an international automotive startup with a new car-buying model into a highly competitive local market with no prior presence.
Led a full 360° marketing strategy encompassing TV campaigns, influencer marketing, and the operational leasing launch, backed by continuous BI.
Successfully transformed an unknown brand into a recognised market player, driving visibility, category awareness, and consumer trust.
Drive meaningful awareness and boost recurring donations for a non-profit cause through communication that genuinely moves people to action.
Designed the overall communication strategy alongside themed fundraising campaigns—including the Planeta Roz event and seasonal Christmas & Mărțișor campaigns.
Successfully turned social media attention into real-world support, converting engagement into direct donations for the association's mission.
Build awareness and establish a consistent, instantly recognisable social presence in a crowded consumer pet care market.
Started with a comprehensive awareness audit, developed a tailored social media strategy, and deployed targeted awareness campaigns.
A significantly stronger brand presence and a solid content foundation built to sustain and grow audience trust over time.
Accelerate brand awareness and give the business a distinctive, highly authentic social media voice that stands out in its niche.
Executed an initial awareness audit followed by a dedicated social media content framework and targeted campaigns designed around the brand's personality.
A strategic, highly engaging social presence that strengthened audience loyalty and established a memorable brand identity.
